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This course provides students an in-depth understanding of the social, economic and cultural dynamics of the tea industry in China. The course enables students to examine the tea industry through a creative industry approach, that is, to examine tea as a cultural product embodying the symbolic and economic dimensions. Students will have the chance to learn about the development of the Chinese tea culture, the emergence of the tea industry and the recent rebranding of the tea industry as a form of cultural industry in China. The course will investigate the business model and organizational dynamics of the tea industry in China and illustrate how the notion of aesthetics has informed and is in turn being shaped by the economic process. The course will encourage students to critically analyse the interaction between culture and business through discussing controversial issues such as tea tourism, commercialization of tradition and fairness in trade.